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Request new brands from current suppliers

Hi [Name],

I hope all is going well for you. [Add something to help them remember you and build your relationship.] I appreciate you helping me get access to the [brandName] brand. It is really doing amazing in sales for me.

I have been doing some brand research and finding several brands that have quite a bit of untapped opportunity. Any chance you can get access to them?

[Brand list: Brand Name, Potential Sales]

Thanks again!

[Signature]

Full Request to Brand for Distributors/Wholesalers

Hi [companyName],

Can you please send me a list of distributors for your brand?

My name is [Name] and I am the owner of [companyName]. I have been an ecommerce seller for [number of years] years now on my own website and several other channels. I specialize in [categories] and currently do over [totalSales] in sales [and/or another metrics that builds credibility].

I love what you are doing with your brand, especially the [something unique about their brand, show you are not transactional, but you know this category and brand]. I would love to be able to offer it on my websites and channels where I sell.

Thank you!

[Signature]

Simple Request to Brand for Distributors/Wholesalers

Hi [companyName],

Can you please send me a list of distributors for your brand?

I lead a successful ecommerce business mostly in the [category name] space. I like [something unique about their brand] and would love to sell your brand.

Thank you!

[Signature]

Direct Relationship Request to Brands

Hi [companyName],

Would you be open to a direct selling relationship?

[Use the same blurb from the full request]

Ask for Wholesale Catalog

Hi [Name],

[Brand Name] referred me to you.

[Brief Intro]

Could you please send me a list of all the items you carry, including the [Brand Name] brand?

Thank you!

[Signature]

Negotiation for Better Distributor/Wholesale Costs

Hi [companyName],

Thank you for sending me your wholesale catalog. I was able to look through the full catalog and find some gems I will be ordering.

I also found another [number of unprofitable items] unprofitable items if I try to sell them at the current prices in the market. For example, [insert one of the key examples]. What does it take to be on a better cost tier?

Really excited to move forward with you guys. Thanks again!

[Signature]